It seems the whole world is going mad for videos and animations. According to Social Media Today, in 2017 over 74% of all internet traffic could be attributed to video, and they also forecast that over 13% of internet traffic in 2021 will consist of live video streaming.
500 million people watch Facebook videos every day, with over 1/3 of the time we spend online now devoted to watching video content. Even just mentioning the word ‘video’ in email subject lines has been estimated to increase open rates by 19%.
Video and animation are a core part of our output. With projects that straddle print and digital channels, we plan it so that a photoshoot or interview can incorporate a video shoot too. When creating data stories, we think how they can be animated to have a life on websites and social media.
Regular video content for Grosvenor Estates’ online magazine for its central London community
Video content for the construction and engineering firm Laing O’Rourke
Customer engagement video for HSBC’s UK retail bank
Animated infographics for the world’s leading provider of digital security, Gemalto
“Investing made simple” animation for the Investment Association