Posts from February 2012

The Russians are coming

Over the past couple of years, our banking and financial services clients have regularly asked us to produce written and audiovisual content about the growth of emerging markets, and particularly the BRICs – Brazil, Russia, India and China. While Europe and the US continue to struggle, these four giant nations have grown into global economic powerhouses.

So it’s not particularly surprising that some of our newest clients are from the closest of the BRIC nations to the UK: Russia. More and more Russian companies are floating on the London Stock Exchange, and that means they have a statutory duty to publish annual reports in English – which is where Wardour comes in.

The first to approach us was… read more

Why Europe is buzzing

Europe as a political and fiscal union may be facing the biggest challenge in its history, but many companies are showing the likes of Merkel and Sarkozy that achieving pan-continental harmony needn’t be so hard.

Discovery Networks Western Europe was created about a year ago to bring five regions within the TV company – the UK, Germany, the Nordics, Benelux and Southern Europe (Italy, Spain and Portugal) – under one structure.

Inevitably, the main challenge with a corporate move like this is making staff from different countries and cultures feel part… read more

The Turkey that flew

In retrospect, a project called Digital Turkey was never going to run entirely smoothly. Nevertheless, the end result is one of the most innovative digital projects we’ve produced.

Of course, Digital Turkey is nothing to do with the bird you eat at Christmas. It’s the latest in a series of special reports that digital security market leader Gemalto (for whom we produce award-winning B2B magazine The Review) has commissioned from us. Each focuses on a country that is leading the way in introducing digital technology.… read more

Wedded to my work

My eyes are popping as I gaze at image after image of satin shifts, diamanté dresses and voluminous veils. My stomach is rumbling at the sight of many-tiered wedding cakes decorated with exquisite iced roses and miniature statues of the bride and groom. My feet are itching to slip into a pair of sky-high, cream-coloured stilettos.

No, I’m not getting married. In fact, I’m not even engaged. I’m writing an article about Belgravia’s bridal district for one of Wardour’s clients, Grosvenor London, and this is all part of my research. Belgravia is emerging as one of the capital’s hottest spots for bridal services, and my job is to scout out the best local fashion designers,… read more

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